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Rice, Cassava, Veggies Strong Potential For Jobs - LADA Official
Date Uploaded: Sep 29, 2016

LADA Private Sector Advisor Madam Watchen Bruce


Rice, Cassava, Veggies Strong Potential For Jobs - LADA Official
By Robert Dixon

MONROVIA, September 29 (LINA) – An official of the Liberia Agribusiness Development Activity (LADA) has said three of the most promising agricultural value chains of rice, cassava and vegetables have strong potential for job creation.

LADA Private Sector Advisor Madam Watchen Bruce also said these three produce have the capacity to create self-sustainability, food security, increased consumption trends, and reflect the priorities of the Liberian government.

“These value chains that have been launched by LADA are key to this country’s food security and the counties selected are known for best results in these value chains. We believe that with this support the agriculture sector will yield more results and Liberians will begin to export food to other countries,” said Bruce.

She was speaking to the Liberia News Agency Wednesday on the margins of the launch of the LADA agriculture value chains of rice, cassava and vegetables through the Feed the Future (FTF) program at the Paynesville City Hall in Monrovia.

Bruce noted that LADA will accomplish its goal by expanding, handling, packaging, processing and marketing services with the aim to increase the on-farm productivity and income for Liberian small farmers in Lofa, Bong, Nimba and upper Montserrado counties.

“We are also giving the LADA Co-Investment Fund (CIF) of US$3 million grant mechanism to support agricultural processors in the FTF target areas in Liberia.

“This grant will facilitate investments by nascent and active agriculture processors to develop needed infrastructure in post-harvest handling and marketing technologies and we have placed this information on the Executive Mansion website for interested people to apply,” she said.

The program brought together several organizations and was followed by Agribusiness Investment Network (AIN) that facilitated business relationships to link suppliers, buyers, producers and investors to maximize investment and also promote policy interventions to improve the regulatory environment for agribusiness in Liberia.

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